No, Google Says There’s Been No Penguin Update
No, Google Says There’s Been No Penguin Update This morning, I noticed a lot of buzz around a possible Google Penguin update . The SEO space was noticing huge changes in the search results from previously penalized sites, many that were impacted by the Google Penguin update . The Google Penguin algorithm targets sites trying to manipulate their search results through link building efforts that they deem as unnatural. This is not the manual actions for unnatural links but rather an algorithm that detects these types of links automatically. A Google spokesperson told us at Search Engine Land, there is no Penguin or other spam efforts going on now. So this update, at least according to Google, is not spam related. In fact, Google made it sound like there was no update at all. There were many webmasters talking about changes in rankings over the past 24-48 hours, independent of the Panda 4.0 update from a week ago. Most of them said the update impacted the...